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Event Details
Corporate Communications 3.0: 7 Ways You Can Be Relevant 5 Years From Now
Register Online Now!
 
Wednesday, September 15, 2010
4:00 PM - 5:30 PM GMT
12:00 PM - 1:30 PM US Eastern
11:00 AM - 12:30 PM US Central
10:00 AM - 11:30 AM US Mountain
9:00 AM - 10:30 AM US Pacific

Presented by

Steve Crescenzo
Principal, Crescenzo Communications
IABC All-Star Speaker

Summary

The role of the corporate communicator is changing - and if you don't change with it, you risk becoming irrelevant at your organization. As social media and other factors chip away at the traditional role of the communicator as "publisher," organizations are going to take a harder look at what they're getting from their communicators - and whether or not they need them at all. That's why communicators need to know what organizational needs they will be asked to fill five years down the road.

In this fun, informative webinar with popular seminar leader Steve Crescenzo, you will learn:
  • Why the old "job description" for corporate communications just doesn't make sense any more.
  • What skills and talents you need to start developing now in order to have a job five years from now.
  • Seven crucial communication roles that will be in demand in the future, no matter what type of organization you work in. 
  • How your new role will make people in the organization want to get a seat at your table, rather than the other way around.
  • The tools, tactics, talents and tricks you'll need to master in order to succeed in the changing communication environment. 
The skills that will always be in demand, no matter how much things change and how you can blend these skills with the ones you'll need for tomorrow.
 
About the Presenter



Steve Crescenzo
In his work as a seminar leader, speaker, journalist and consultant, Steve Crescenzo has helped thousands of communicators improve their print, online, and face-to-face communication efforts. He has three times been rated the No. 1 speaker at IABC's World Conference.
 
 
 

Cancellation Policy

Event registrants may cancel their registration without penalty anytime prior to the start of the event.

Product Return Policy

All audio recording purchases are final.
 
Our Seminar Sponsor - University of Alberta MACT
The Master of Arts in Communications and Technology (MACT) offers a theoretical, historical and practical examination of communications in the era of the Internet. Offered by the University of Alberta, one of Canada's premier research universities, the MACT attracts communication professionals from leading organizations, including the United Nations, the Government of Canada, and Microsoft. Our students reside and work across Canada, the United States and around the world.
Register Online Now!